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PRIVACY POLICY 

Last updated: 18 August 2026

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At The Pizza Pushers, we take your privacy seriously. This Privacy Policy explains how we collect, use, store and protect personal data when you visit our website, contact us, request a quote, book an event, purchase a gift card, subscribe to marketing communications or otherwise interact with us.

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1. Who is responsible for your personal data?

The data controller is:

The Pizza Pushers & Co AB
Organisation number: 559554-8644
Enekullegatan 1
418 75 Göteborg
Sweden

Email: hello@thepizzapushers.se

For questions about this Privacy Policy or to exercise your data-protection rights, please contact us at the email address above.

We have not appointed a Data Protection Officer.

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2. What personal data do we collect?

Depending on how you interact with us, we may collect:

  • name;

  • company name and job-related information;

  • email address;

  • telephone number;

  • event date, location and guest numbers;

  • information about the type of event and your catering requirements;

  • billing and transaction information;

  • correspondence and information you provide when contacting us;

  • dietary and allergy information where necessary to safely plan and deliver an event;

  • photographs and videos taken at events;

  • newsletter preferences and marketing history;

  • technical information relating to use of our website, such as device/browser information, website interactions and cookie/analytics data where permitted;

  • information associated with gift-card purchases and event bookings; and

  • professional contact information obtained from third-party business sources where we carry out relevant B2B prospecting.

We aim to collect only information that is reasonably necessary for the relevant purpose.

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3. Quote requests, enquiries and event planning

When you submit a quote request, corporate catering enquiry, Masterclass enquiry or other event-related form, we process the information you provide so that we can:

  • understand your requirements;

  • contact you about your enquiry;

  • recommend an appropriate catering setup or service;

  • prepare and follow up a quote;

  • plan an event where you proceed with a booking; and

  • provide customer service.

Depending on the circumstances, we process this information because it is necessary to take steps at your request before entering into a contract, to perform a contract with you, and/or on the basis of our legitimate interests in managing enquiries and operating our business.

Submitting an enquiry does not automatically mean that you have subscribed to our marketing newsletter.

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4. Bookings, payments and administration

When you make a booking or purchase from us, we may process personal data for:

  • confirming and administering your booking;

  • communicating with you before, during and after the event;

  • delivering the agreed catering service;

  • handling deposits and payments;

  • invoicing and accounting;

  • dealing with changes, cancellations or customer-service matters; and

  • complying with legal obligations.

We currently use Wix for our website, forms, customer/contact management and related business functions. Payments may be processed through Wix-supported payment services and Stripe where applicable. We may also accept payments by Swish or bank transfer.

Payment providers process certain payment information in accordance with their own privacy terms.

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5. Dietary requirements and allergies

To safely plan and serve an event, we may receive dietary or allergy information.

Where possible, we prefer to process this information without identifying individual guests, for example:

“2 gluten-free guests, 1 nut allergy.”

In some circumstances, it may be operationally necessary to identify which guest has a particular allergy or medically relevant dietary requirement so that the correct food is served safely.

Information concerning an identifiable person's health may constitute special-category personal data under the GDPR. Where we process such information, we limit its use to what is necessary for the relevant event and handle it with additional care. Where required, we will seek an appropriate explicit consent or rely on another applicable legal condition for processing such information.

Identifiable health/allergy information is not retained as part of our general customer-marketing history and will normally be deleted or de-identified shortly after the relevant event, unless there is a specific legal reason requiring longer retention.

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6. Email marketing and newsletters

If you actively subscribe to our newsletter or otherwise validly choose to receive marketing communications, we may use your contact details to send:

  • company news;

  • event inspiration;

  • catering ideas;

  • seasonal offers; and

  • information about our services.

Where we rely on consent, you may withdraw that consent at any time.

Every marketing newsletter includes an unsubscribe option. You may also contact hello@thepizzapushers.se and ask us to stop sending marketing communications.

Unsubscribing from marketing does not affect necessary communications relating to an enquiry, booking or transaction.

We may retain limited information on a suppression list after an unsubscribe or objection so that we can ensure that we do not accidentally contact you again for the same marketing purpose.

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7. B2B prospecting and professional contact information

We may contact selected business professionals whose roles are reasonably relevant to corporate catering, company events, workplace activities or related purchasing decisions.

Professional contact information may be obtained from business-oriented third-party sources, professional databases, publicly available professional information or suppliers of B2B lead information.

Where appropriate, we may process limited professional information such as your:

  • name;

  • company;

  • professional role; and

  • business email address

on the basis of our legitimate interest in introducing relevant corporate catering services to organisations that may reasonably have a need for them.

Before relying on legitimate interest for this type of activity, we consider the relevance and necessity of the processing and the potential impact on the individual.

You have the right to object to the use of your personal data for direct marketing at any time. If you do so, we will stop using your personal data for that purpose.

B2B prospect contacts are managed separately from people who have actively subscribed to our regular newsletter wherever appropriate.

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8. Photography and video at events

We may take photographs and short videos at events showing our food, ovens, catering setup, service and general event atmosphere.

These materials may be used to present and market The Pizza Pushers through channels such as our:

  • website;

  • Instagram and Facebook;

  • YouTube;

  • Google Business Profile;

  • newsletters; and

  • advertising.

We ask event organisers to let us know before an event if photography or filming is not appropriate, or if particular guests or areas should not be filmed.

For general event-atmosphere material, we assess the circumstances and applicable lawful basis before publication and respect relevant objections.

Where an identifiable individual is the clear focus of promotional content, particularly testimonials, close-up promotional material or prominent paid advertising, we may seek separate permission from that individual.

Additional information concerning event photography may also be provided in our event Terms & Conditions.

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9. Website analytics, cookies and advertising

We use cookies and similar technologies to operate our website, understand how it is used, measure marketing performance and improve our services.

Where required, non-essential cookies and tracking technologies are activated according to the choices you make through our cookie-consent platform.

We currently use or intend to use services including:

Wix - website functionality and related services.
Usercentrics - cookie consent management.
Google Analytics / Google Tag - website measurement and analytics.
Google Ads - advertising and conversion measurement.

You can manage your cookie choices through the cookie settings available on our website.

Further information about the cookies and services used may be provided through our cookie-consent interface.

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10. Who may receive your personal data?

We do not sell your personal data.

Where necessary, personal data may be processed by service providers that help us operate the business, including providers of:

  • website hosting and website services;

  • CRM/contact management;

  • email and communications;

  • analytics and advertising;

  • payment processing;

  • IT/cloud services; and

  • accounting or administrative services.

We may also share limited information with subcontractors or event partners where necessary to deliver a specific event.

We only share information that is reasonably necessary for the relevant purpose.

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11. International transfers

Some of our service providers, including international technology providers, may process personal data outside Sweden or the European Economic Area.

Where personal data is transferred internationally, we rely on applicable safeguards required by data-protection law, such as an adequacy decision or approved contractual safeguards where required.

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12. How long do we keep personal data?

We do not intend to retain personal data longer than necessary for the purpose for which it was collected.

As a general guideline:

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Information: Typical retention

  • Unsuccessful enquiries: Up to 24 months after the last meaningful contact

  • Customer/event relationship information: Generally up to 3 years after the last event or meaningful customer interaction

  • Identifiable medical/allergy information: Only as long as necessary for the event and normally deleted/de-identified shortly afterwards

  • Accounting/transaction records: For the period required under applicable Swedish law

  • Marketing subscriber information: While the relevant marketing relationship/legal basis continues

  • Marketing objections/unsubscribes: Minimum information may be retained as necessary to maintain a suppression record

  • Photo/video material: Reviewed according to its continued relevance, purpose, lawful basis and any applicable objections

Specific information may be retained for a longer or shorter period where required by law, necessary to establish or defend legal claims, or otherwise justified under applicable data-protection law.

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13. How we protect your information

We take reasonable technical and organisational measures to protect personal data against unauthorised access, loss, misuse, alteration or disclosure.

Access to customer and event information is limited according to operational need.

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14. Your rights

Depending on the circumstances and applicable law, you may have the right to:

  • request information about how we process your personal data;

  • obtain access to personal data we hold about you;

  • ask us to correct inaccurate information;

  • request deletion of your personal data;

  • request restriction of processing;

  • object to certain processing based on legitimate interests;

  • object at any time to processing for direct marketing;

  • withdraw consent where processing is based on consent; and

  • request data portability where applicable.

Some rights are subject to legal limitations and may not apply in every situation.

To exercise your rights, contact:

hello@thepizzapushers.se

We may need to verify your identity before processing certain requests.

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15. Complaints

If you believe that we are processing your personal data incorrectly, please contact us so that we can investigate.

You also have the right to lodge a complaint with the Swedish Authority for Privacy Protection:

Integritetsskyddsmyndigheten (IMY)

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16. Changes to this Privacy Policy

We may update this Privacy Policy when our services, technology, legal requirements or data-processing activities change.

The latest version will be published on our website with the date of the most recent update.

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